Dr Robert Lawrence is seventyWest company director and developer of the Certificate IV in Feedlot Production (Feeding Management) nationally accredited course. Rob is a senior trainer for the course and continues to be involved with course upgrades.
Holding several qualifications in agriculture, animal nutrition and meat science at the degree, masters and PhD level, along with his training and assessment qualification, Rob is a strong believer in the value of education. He developed the feedlot course out of a desire to provide education for others when he realised there was no specific qualification for the feedlot sector in Australia at the time.
Rob has a broad experience in the feedlot and agriculture sector, having worked for several years in feedlot and animal feed companies before moving into his current role as a consulting nutritionist to feedlots all over Australia, in 2001. His many years of working in and with feedlot operations at a practical level coupled with his prolific research allows Rob to bring significant value to his clients' operations and provide valuable insights to the seventyWest training material.
Rob is considered a leading figure in the Australian feedlot industry in the areas on nutrition, research, presenting and education and holds positions on several industry bodies.